BBC does “social reporting” with Hammersley

From Press Gazette comes news the the Beeb is sending reporter and techno guru Ben Hammersely to Turkey to cover the election using a number of social networking tools, including his blog, Flickr, YouTube and Facebook:

“The BBC has dispatched reporter Ben Hammersley to spend two weeks using new social media web tools to cover the run-up to the July general election.

He will visit four cities and report for BBC World, World Service radio, News 24 and BBC News online.

In what is a first for the BBC, Hammersley will file to his personal blog, he will upload photos to Flickr, video to YouTube, post snippets of text to the microblogging site Twitter, bookmark research on the social bookmarking site del.icio.us and network with people through Facebook.”

Should be interesting to follow this experiment in distributed media. If I were a large media outlet, I would paying very close attention. Ben has a bit more on the deal here.

Leave a Reply

Your email address will not be published. Required fields are marked *