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Holden: “If the buzz is any indicator, that movie’s gonna make some huge bank.”
Jay: “What buzz?”
Holden: “The Internet buzz.”
Jay: “What the fuck is the Internet?”

— from Jay and Silent Bob Strike Back

Apparently, rock dinosaurs Led Zeppelin have decided that the Interweb might actually turn out to be worth something after all. The band — one of the biggest remaining holdouts when it comes to digital music delivery — has announced that its music will soon be available through iTunes and other online music stores. Said guitarist Jimmy Page in a statement released to the media:

“The addition of the digital option will better enable fans to obtain their music in whichever manner they prefer.”

Of course, fans have already been obtaining their music in the manner they prefer — ripping it from CDs or downloading it for nothing using Bit Torrent. Nice to see the boys have finally decided to join the 20th century, six years after it ended.

And while Radiohead is carving its own path with “pay what you want” downloads, and bands like Oasis and Nine Inch Nails are said to be considering a similar move, Led Zeppelin has decided to extend its relationship with Warner Music — in return for $60-million and a higher royalty rate. Royalty indeed.

The Wall Street Journal got the scoop on Discovery Communications latest move into new media (see, old media can still break stories): the TV network is buying HowStuffWorks for $250-million. According to the Journal story:

“We’re way behind in new media and digital,” says Chief Executive David Zaslav, who has shaken up Discovery since taking over in January. “I don’t think we win just by building vertically.”

Although it was a much smaller deal, Discovery acquired Treehugger — a popular environmental awareness site founded by a Canadian — in August for $10-million. As alarm:clock notes, Discovery was an early leader in using the Web, like a Wikipedia for basic-level science. Discovery is making a smart acquisition, I think.

In a recent post — entitled “Why Facebook sucks” — Dave Winer slams the social network for being too closed, and for “getting in between me and my address book,” as he puts it. Not surprisingly, this has sparked a series of posts, including one from Randy Holloway entitled (you had to know this was coming) “Why Dave Winer sucks.” Stowe Boyd took issue with Dave’s comments — in what I thought was a fairly reasonable manner — only to have Dave post via twitter (I refuse to say he “tweeted” or whatever I’m supposed to say) that Stowe was “a creep” and “an idiot.”

As usual, Dave has managed to turn something that could have been a worthwhile discussion about concepts and ideas into something personal. Why? Who knows. It’s just something he does. Not that long ago, he did it with Jason Calacanis, and he has done it with numerous others. It reminds me of the old story about the scorpion convincing the frog to carry him across the pond, and then stinging him at the last minute, causing them both to drown. And when the frog asks why, the scorpion says: “I couldn’t help it — it’s my nature.”

Steve is right to use a pic of kids playing in a sandbox to illustrate his post about the whole affair. As for Dave’s complaints, it’s all well and good to talk about Facebook as a roach motel or a closed system or the new AOL or whatever (something I’ve expressed doubts about in the past), but as Brandon and Stowe himself have pointed out, address book data isn’t trapped as Dave makes it out to be, thanks to Facebook’s API. Nice try, Dave.

Along with several other bloggers, I saw a post at Silicon Alley Insider the other day about the New York Times highlighting reader comments on its front page — in this case, underneath a photo of Al Gore after he won the Nobel Peace Prize. Henry Blodget says the Times should be congratulated for this experiment in social media, while David Spector says that it’s a terrible idea and that the newspaper is “devaluing” itself by doing so.

I thought at first that Henry might have stumbled across either an experiment that went live by mistake, or a glitch in the Times’ comment-posting process, but in a comment on the Silicon Alley post, Heather Green from BusinessWeek says that she noticed the Times featured reader comments on the front page back in August as well, when the bridge collapsed in Minnesota.

What’s interesting to me is how opinion is divided on whether this is a good idea or not. David Spector and some of the commenters on his post and others argue that comments belong on story pages but not on the front page, and that the New York Times should just be providing the facts. Others seem to think the facts are probably well known by the time the NYT gets to a story, and so reader comments are a valid part of the news.

I’m inclined to go with that latter view. If it’s a big story that has already been reported, like Al Gore or the bridge collapse, I think a few carefully selected reader comments would be a useful addition to the story. Why else do reporters interview people for their thoughts and then quote them in news stories? Comments are just a way of letting people who don’t happen to get interviewed have their say.

It’s hard to know where to start with Universal’s rumoured TotalMusic plan, which Business Week has just written about (although as Techdirt points out, Digital Music News first had the story weeks ago). Apparently the idea is to get all the record labels together, and then somehow convince Internet service providers and cellular companies to offer streaming music to their users — either for free, by eating the cost themselves, or by adding an additional fee onto every Internet user’s account.

Peter Kafka at Silicon Alley Insider seems to think that this idea might actually work, but that it’s too late in the game for such an idea. I think it’s the stupidest thing I’ve heard in a long time. Where do these music executives come from — Mars? Mike Masnick says that it’s like an updated version of PressPlay and MusicNow, the last pathetic attempt by the industry to come up with a solution to rampant downloading, but I think that he’s being too kind. It’s way dumber than those services were.

Let’s forget for a moment that Universal, Sony BMG and the other major labels would never be able to agree on the details of any such plan, and that such a plan would never even make it through the impenetrable minefield of artists’ rights, publishers’ rights, performance rights and so on. And let’s forget that any such service would inevitably be all crapped up with DRM controls to the point where it would barely function at all.

Even if there was any evidence that people were willing to take streaming music instead of downloads (which there isn’t), how could Universal think that ISPs and cellular carriers would somehow be willing to carry the freight for this deal? Or shovel the costs onto their already aggravated users? It boggles the mind.

As widely reported by just about everyone, Google has increased the amount of storage you get with Gmail — or rather, it has increased the rate at which the amount of storage is increasing. The amount of storage you can buy if you want to upgrade has also increased. Although he hasn’t posted on it yet (shame on you, Paul) I expect my friend Paul Kedrosky will be celebrating the news, seeing as how he has been asking for this for some time now.

It’s great that by January or so, we can expect to have 6 gigabytes of storage, according to some predictions. But still — and I don’t mean to sound ungrateful — why so little? After all, Microsoft’s new Windows Live Mail gives you 10 gigabytes, apparently, as more than one irritated Microsoft defender noted after Mashable and TechCrunch (which gave me a 500 internal server error earlier this morning) compared Gmail to Windows Live SkyDrive, which I’ll admit is kind of an apples-to-oranges comparison.

But seriously, where is the Gdrive we’ve heard so much about? As Nick Carr notes in this post, storage using services like Amazon’s S3 has effectively become too cheap to meter. Does that mean Amazon is better than you are, Google? Well does it?

One of the themes of Web 2.0 (if there is such a thing) is that all of the data that gets aggregated by Web applications and social networks can be a very powerful thing, and can in some cases justify giving services away for free — provided people who use those services agree to let their data be sliced and diced and parsed in various ways, whether to generate ads or whatever.

In this way, data becomes “the new Intel inside,” as Tim O’Reilly has said (and Paul Kedrosky has echoed in a number of posts).

With that in mind, I thought it was interesting to read Jim Buckmaster’s response to a question along those lines that was submitted to the Freakonomics guys as part of their recent Q&A with the reluctant businessmen who run Craigslist. I found it admirable in a way that when they were asked what they planned to do with all that data from billions of online listings, Jim said:

“It sounds old-fashioned, but we generally don’t view information submitted by our users as data to be used for other purposes.”

About as old-fashioned as saying you don’t really want to monetize those eight billion pageviews you get every month, I suppose. You have to hand it to Jim and Craig — they may be passing up billions of dollars in IPO money or acquisition leverager, but they stick to their principles. My friend Leigh has some thoughts about the whole “I own your data” approach to Web services too.

After some criticism of my current blog theme — which is called Lorem Ipsum and is from the talented folks at Let’s Mint — I did a quick poll (which you can see in this post) to see what people thought of the design. About 60 per cent of those who answered said they preferred the previous theme, which is called Cutline and is from Chris Pearson, and most of the rest said they either liked this one or didn’t care one way or the other.

In fact, I had a substantial number of people tell me either in the comments or by e-mail that they never see the design anyway, because they read the blog via RSS (I would likely say the same of other people’s blogs, which I only go to when I want to save a particular post via del.icio.us).

In any case, I was somewhat torn. I really like this design, which I think is kind of newspapery looking, but a sizable majority of voters didn’t like it. So I decided to have my cake and eat it too — I put a WordPress plugin called “Theme Switcher” in the sidebar, with this theme, the Cutline theme I used to use, the Rin Tin Tin theme I used before that, plus a few others thrown in there just for fun.

Now everyone can use the theme they like. Once you choose a theme it sets a cookie, so that’s the design you will see whenever you come back to visit. Assuming you ever do that 🙂

Pardon the interruption for an ego-related post: I taped a segment for the CBC morning radio show The Current today, which should be airing tomorrow morning (that is, Friday the 12th of October). For anyone who wants to check it out, the show starts at at 8:30. There’s more information about the show here, and a tool for finding out what frequency CBC Radio One is on in your region here.

The guest host for the show was K-OS, the rap and hip-hop artist otherwise known as Kevin (or Kheaven) Brereton. The multiple award-winning writer/singer/producer of songs such as Crabbuckit and Sunday Morning, K-OS was born in Toronto and raised in Trinidad and Whitby. Having never met him before, I didn’t know what to expect, but he was a down-to-earth guy and a generous host.

We talked about the future of the music industry in light of Radiohead’s recent “pay what you want” album news, and subsequent reports that other prominent artists such as Oasis, Trent Reznor and Jamiroquai may consider doing something similar.

The central question for the segment was whether the record industry was a group of dinosaurs, with the Radiohead news as the asteroid that would eventually make them extinct. I agreed that many of them were dinosaurs, but said Radiohead and others were more like evolution at work — like those fish with the stubby little feet who first walked on land. What they will evolve into remains to be seen.

Anyway, it was a really enjoyable interview. K-OS asked some great questions, and also threw in some of his own thoughts about the issue from his point of view as an artist. Definitely worth a listen.

Kara Swisher, who writes for All Things D, had a couple of posts on Facebook recently that got me thinking again about the social-networking site. In the first one, Kara said that using Facebook often seems like “children’s hour,” because of all the goofy applications and widgets that your friends and acquaintances are constantly adding (and trying to get you to add as well).

Sometimes it’s the Fun Wall widget or the Super-Poke app or the Top Friends feature, and sometimes it’s an invitation to take a quiz, or have a vampire fight, or even to pop someone’s (virtual) zits. As Kara says in her post:

“What [founder Mark] Zuckerberg and the widget-makers have wrought is mostly silly, useless and time-wasting and the kazillion users of these widgets are pretty much just acting like little children.”

In her second post on the topic, Kara talks about how easy it is to do silly things with your friends or members of a Facebook group, but how surprisingly difficult it is to do some of the more serious things you might want to do — such as create interactive features just for that group, or email everyone.

In a lot of ways, Facebook.com is in a kind of awkward teenage phase at the moment. It started as a network for university and high-school students, and a lot of those users continue to be devoted to it, so a lot of the goofier apps and widgets probably appeal to (and are designed to appeal to) them. To the growing numbers of older, professional users however, those widgets are just irritating and silly, and they get in the way of making more serious use of the site.

It’s a bit like a club that used to be an after-hours hangout for teenagers suddenly deciding to open itself up to the general public, and then all kinds of forty-somethings start showing up, complaining about how the lights are too dim, or the orange shag carpeting is irritating, and then get all shirty when some club kid comes up and offers them some E or starts dancing on the table.

Whether Facebook can manage the transition remains to be seen — and it’s worth remembering that the Facebook f8 platform, which caused the explosion of widgets, is only a few months old. It’s possible that some of the goofier ones will die off, as the site evolves into something a little more useful than the Saturday afternoon yuk-fest it occasionally seems to be.

Of course, the site has to figure out what to do about getting more funding too, not to mention the little traffic dip that Om Malik seems to have noticed in the latest comScore numbers. And Jason Calacanis has a reality check for those who think Facebook is a) going to crush Google, b) is worth $100-billion, etc.

Update:

Mike Arrington has a different take on the Facebook traffic numbers at TechCrunch. And Kara says that sources have told her Google could swoop in to make some kind of deal with Facebook involving ads and possibly an ownership stake — and they also say it could come soon, possibly in the next 24 hours. Om says that the traffic dip is just seasonal, which a number of commenters on various posts (including Mike’s) have mentioned as well.

I’ve had some negative comments from readers on my new blog theme (which is called Lorem Ipsum, after the famous Latin text that designers use when they want to fill out a page with random words) so I thought I would do a poll. For those of you who read me through an RSS reader and never actually see the design, you may not realize that anything has changed (or you may not care). In any case, click through and take the poll and let me know what you think. If enough people don’t like it I will bring the old one back (that one was the excellent Cutline theme by Chris Pearson).

http://www.polldaddy.com/p/118596.js MySpace Polls – Take Our Poll

Dotspotter. Ever heard of it? Me neither — and I make it my business to keep track of as many Web 2.0-type new media sites as I can. Unheard of or not, the site has reportedly been acquired by CBS for $10-million (PaidContent has apparently confirmed this as well). How long has the site been around? Less than a year.

So, Dotspotter — which appears to be a kind of Digg for celebrity stories, with a user interface and site design that seems to have been designed by colour-blind gerbils — is worth $1-million for every month it has been alive. By that measure, a site like TMZ.com or PerezHilton (or Gabe Rivera’s WeSmirch.com) should be worth about $100-million — which, of course, would be insane (no offense, Gabe). And what kind of name is Dotspotter anyway?

According to the PaidContent piece, a source said the acquisition price wasn’t so much for the actual site but for the team, which includes a former Yahoo vice-president named Anthony Soohoo. So all of a sudden a crap idea is worth $10-million just because some Yahoo VP was involved? That’s genius. Maybe there’s hope for Guy Kawasaki’s Truemors.com after all.

Update:

My friend Om Malik says that (unlike me) he has heard of Dotspotter, and that they have an awesome development team. He also says his sources tell him the price was much less than $10-million. And if Om says it, I know it must be true 🙂

It sure was inspirational when Time magazine editor Rick Stengel sent out that “all hands on deck” memo to the magazine’s writers back in June, telling them that they had better write for the Web or else. As Stengel put it in the memo:

“Let me make this explicit: evaluations of every Time writer, correspondent, and reporter will be based on the quality and quantity of the contributions each of you makes to both the magazine and to TIME.com.”

Bravo, I thought. Lay all the cards on the table — Time is one media entity, with both a printed magazine and a website. Well done.

It may have been rather poor timing for a call to arms, however, considering the writers’ union was in the process of negotiating a new contract with the publisher of Time, People, Fortune, Sports Illustrated and Money magazines. I expect the idea of tying job evaluations to web writing was like red meat.

The upshot: in return for other concessions, according to Women’s Wear Daily (which seems to have been the best source of coverage for this particular story, oddly enough), the management at Time agreed to a clause that says while employees will be “encouraged” to write for the Web, “there will no negative impact on any employee for not volunteering to do Web site work.”

In a new memo on the policy, Time said that no one will be penalized for not doing it, but hinted strongly that the “best and brightest” at the magazine do so. Oh well — it was fun while it lasted.

Update:

According to this piece in PRWeek, the union actually supported the idea of making Web and print reporters interchangeable, but that would have meant extending the union benefits enjoyed by print reporters to those who just worked on the Web, and Time didn’t want to do that.

Lest anyone think that it is totally clueless when it comes to the whole social-networking thing, eBay has launched eBay Neighbourhoods, a kind of mashup of MySpace and Digg-style features that has been grafted onto the shopping site. Not surprisingly, perhaps, these social features are all mixed up with the main focus of the site — which is, after all, shopping. That’s part of the problem (along with the fact that it’s about two years late, of course).

So when you go to the “Coffee Lovers” neighbourhood, for example, — which eBay suggested I might be interested in, despite the fact that I wasn’t logged in with my eBay user name — the URL is actually “espresso machines.” The implication is clear: come here to our beautiful neighbourhood and chat about coffee… and then please buy one of our lovely espresso machines. Is that the kind of basis for a social network that will have any kind of traction? I’m not sure (neither are GigaOm or Techdirt). I’m not a big shopper, really, and I don’t like to spend a lot of time talking about my prospective purchases. But maybe that’s just me.

It reminds me a little of a social network that Chapters Indigo — a large Canadian bookseller — recently launched. It has all the requisite features, with recommendations and friends and links and so on, but it appears to be a bit of a ghost town so far. Maybe that will change, I don’t know. But as I keep saying, I don’t think you can just create a community (not a real one, anyway) by just building something and then flicking a switch. That’s not how real-world communities are formed, and it’s not how online ones are formed either.

eBay has lots of users who have signed up to buy or sell things — but is that the kind of community that will translate into a big user base for its “neighbourhoods?” I’m not sure it will. Does it mean anything to me that when I look at comments, it shows that person’s eBay feedback score? That means people enjoyed buying things from them, but I’m not sure that means their comments on the Coffee Lovers chat forum should be given any more weight than anyone else’s. Maybe they should be given less.

Even if eBay does just want to use social-networking to facilitate more shopping — which it is free to do, of course — Erick Schonfeld at TechCrunch says it is pretty much missing that boat too.

Bobbie Johnson wrote a Techmeme leaderboard roundup post in which he divulged that being on Techmeme — gasp! — doesn’t drive a whole pile of traffic, and both Robert Scoble and Nick Carr have jumped into the fray, talking about what Scobleizer calls the “dirty little truth” about Techmeme. Carr says the site has a “fairly modest, if rabid, audience.” Does this really come as news to anyone?

I would have thought that by now we would be past the whole addiction to raw pageviews and hits and eyeballs, but apparently not. To me — and to others like Frederic at The Last Podcast — the benefit of being on Techmeme.com is the kinds of readers I reach, and in most cases they are the ones who are passionate about the Web and technology, the ones who are thinking about things that others haven’t yet — the bleeding edge.

I’ve had Digg-storms and Reddit pile-ons and the traffic that they bring is usually fleeting. I’ll take a few thousand Techmeme readers over that any day (no offence intended to my many close friends on Digg and Reddit — you know I love you guys). Todd Ziegler at The Bivings Report says that Techmeme is like one of those bands that few people known about, but musicians and critics love. Loren Feldman at 1938media, meanwhile, argues (not surprisingly) that only he is truly influential.

Update:

Bobbie Johnson responds in the comments below.