BBC does “social reporting” with Hammersley

From Press Gazette comes news the the Beeb is sending reporter and techno guru Ben Hammersely to Turkey to cover the election using a number of social networking tools, including his blog, Flickr, YouTube and Facebook:

“The BBC has dispatched reporter Ben Hammersley to spend two weeks using new social media web tools to cover the run-up to the July general election.

He will visit four cities and report for BBC World, World Service radio, News 24 and BBC News online.

In what is a first for the BBC, Hammersley will file to his personal blog, he will upload photos to Flickr, video to YouTube, post snippets of text to the microblogging site Twitter, bookmark research on the social bookmarking site del.icio.us and network with people through Facebook.”

Should be interesting to follow this experiment in distributed media. If I were a large media outlet, I would paying very close attention. Ben has a bit more on the deal here.

Hilarious Microsoft “Surface” parody

There’s no question that Microsoft’s “surface” user interface is pretty cool, and I have no doubt that we will be using something much like it in the future — but this video with the sarcastic voice-over is still hilarious.

[youtube https://www.youtube.com/watch?v=CZrr7AZ9nCY&w=425&h=350]

 

Buying things isn’t the hard part

Given the sudden departure of Terry “I Did My Best” Semel as CEO of Yahoo, and the installment of Jerry Yang as the new chief executive, there’s a lot of attention being paid to the deal to acquire Rivals.com, the college sports site. It’s a nice deal to come out with after all the uncertainty, if only because the site actually has revenues — about $22-million a year, according to Yahoo — and therefore isn’t a complete Web 2.0 Hail Mary pass.

yahoo-hq-small.jpgThe New York Times story on the deal says that it is likely to help morale in the media division at Yahoo, whose future has been somewhat up in the air since Lloyd Braun left and the company said it no longer wanted to create its own content. But personally, I don’t find the deal all that interesting. I still think, like many others, that Yahoo needs something dramatic to really shift the focus of the company — something like a Facebook.com acquisition (although it will undoubtedly cost a lot more than the $1-billion Yahoo reportedly offered last year). Tony Hung at Deep Jive Interests asks “Where’s the peanut butter?”

Even if it did buy Facebook, however, I’m not convinced Yahoo would even know what to do with it. The company has bought social networks like Flickr and del.icio.us, but apart from doing some work on the back end to integrate them with Yahoo’s server farms, I fail to see what benefit the company has gotten from them. I think the bottom line is that Yahoo is just too safe, too tentative and too boring. It needs to blow itself up somehow.

For a great look at some more practical things Yahoo and Jerry Yang could do, have a read of Marc Andreesen’s tips on turning around a large company. Damn that Andreesen. Like my friend Paul Kedrosky, I find the fact that he continues to write such excellent blog posts irritating in the extreme.

Whistling past the graveyard?

From Mark Potts, who blogs at Recovering Journalist, comes a fantastic collection of quotes from the CEO of CareerBuilder, the job-listings site that is co-owned by a number of newspaper chains including McClatchy (the quotes come from a synopsis of the CEO’s comments at PaidContent). I know that CEOs are paid to talk tough and dismiss their competition, but this is a little much:

“I don’t think there’s a free model in the future… If CraigsList were trying to manage 2 million jobs and 22 million job seekers, it would be very difficult for them to match those two sides up. Quality is like beauty; it’s in the eye of the beholder.

Almost anyone who comes to our site is a quality applicant. It takes 200 engineers who are focused 24/7 on matching those 22 million applicants with the right employer. You don’t get that in a free business. It doesn’t impact our business today.”

Keep on whistling, friend.

Does Digg have 22 million visitors?

A blog written by a staffer at Compete — one of the half a dozen or so Web traffic analysis firms that are constantly jockeying for position — says that Digg has grown by about 1,400 per cent over the past year, and now has more than 22 million unique visitors. The company says that Facebook grew at about 88 per cent and has a little over 20 million uniques.

snipshot_e4i4×9918mj.jpgI have no doubt that Digg has been growing quickly — but 1,400 per cent? I find that difficult to believe. And I also find it difficult to believe that the site has more unique visitors than Facebook. Richard MacManus seems kind of skeptical too, and so do many of those who commented on Richard’s post — and with good reason. Why? Because all Web traffic measurement systems have flaws, and Compete is likely no different. Alexa apparently counts as a visit if a Javascript on someone’s blog pulls a button from Digg, which is ridiculous.

It appears that Compete tries to blend all of the various methods that firms such as comScore and Hitwise and Nielsen use, which include indexing data that comes from ISP logs, toolbars that people have to install, and user surveys (there’s a great overview of the issues involved in each of those methods in this BusinessWeek story). But the numbers that Compete has come up with seem awfully high to me.

Digg said last October that it had 20 million visitors. But if it has grown at 1,400 per cent, then shouldn’t that figure be a lot higher than just 22 million? And at the same time Digg said it had 20 million, comScore said it had less than one-tenth that many. The Web Metrics Guru, however, said in a post here that he believes the 20 million number was realistic.

I continue to agree with Matt Marshall’s post from awhile back: Web traffic analysis is broken, in a variety of ways. Numbers are unreliable at best. Caveat emptor rules.

Google needs to get with the program

Well, it happened again. I was going to write a blog post about the new Google Maps feature that lets users write reviews of businesses, but I left it too late and had to go off to a dinner thing, and by the time I got back that bugger Scott Karp had said the exact same thing that I was going to. I swear, if it isn’t him doing that then it’s Mike Masnick from Techdirt.com. If they weren’t such nice guys I would push them in front of a bus or something.

In any case, the point is well made by Scott: adding user reviews to Google Maps makes sense from a certain standpoint, since it adds value to the map info and adds another layer of content to (hopefully) provide stickiness. But it is also lacking any kind of social element, which is something that Yelp.com — or a similar Toronto service called OurFaves.com, which was started by my friend Candice Faktor — have in spades.

Why would someone want to contribute a review to Google Maps when there’s no community? And how is anyone supposed to judge the believability of the review when there’s no social context the way there is with Yelp and OurFaves.com? Someone said they didn’t like the “If you build it, they will come” mentality — they much preferred the “if they come, you should build it” approach.

Google seems to be leaning more towards the former than the latter, and Scott is right — building community and using social tools is not something they have proven to be particularly good at.

Andrew Dubber’s 20 things to know

I’m kind of glad that Andrew Dubber — a professor of music in Britain — got threatened by a record industry executive for writing about downloading on his blog, because otherwise I never would have come across his New Music Strategies blog and that would have been a shame. He posts a lot of smart things about the music industry, and his latest post is no exception: it’s called 20 Things You Must Know About Music Online, and while I usually hate the “10 Things” style of list, this one is a keeper. His list includes:

3. Opinion Leaders Rule: We know the importance of radio and press. There are now new opinion leaders who will tell your story with credibility. You need to find out who they are — or better yet, become one of them.

6. Web 2.0: Forget being a destination — become an environment. Let your customers tag and sort your catalogue. Open up for user-generated content. Your website is not a brochure — it’s a place where people gather and connect with you and with each other.

8. Cross-promote: Your online stuff is not a replacement for your offline stuff, and nor does it exist independently of it. Figure out how to make the two genuinely intersect.

11. The Death of Scarcity: Understand that the economics of the internet is fundamentally different to the economics of the world of shelves and limited stock. Know that you could give away 2 million copies of your record in order to sell a thousand.

20. Forget product — sell relationship: The old model of music business is dominated by the sale of an individual artefact for a set sum of money. iTunes is still completely old school. The new model is about starting an ongoing economic relationship with a community of fans.

I encourage you to read the entire thing.

Newspapers need to work with aggregators

Scott Karp at Publishing 2.0 has a great post about how newspapers can work with aggregators and the distributed ecosystem of the Web, instead of just moaning about how Google and Yahoo are stealing their business, as Tribune owner Sam Zell and others like to do from time to time. Scott nails it when he says that:

The problem that newspapers and other traditional media brands have is that they still see branding as a function of controlling the distribution channel, rather than branding each unit of content that must now live and survive on its own in a disaggregated online media ecosystem.

Using aggregators and search wisely can make a big difference, Scott points out, using the New York Times “Topics” pages as an example. Putting together pages of content that match what people are searching for is a good way of making the rest of your publishing entity that much more appealing. And Scott notes that this works for his site as well.

Publishing 2.0 gets 73% of its traffic from search and referring sites, which include aggregators like Techmeme. Some of my content is also syndicated in full text on Seeking Alpha, Yahoo, and Digital Media Wire (with links back to the site, which yield significant traffic) — this is anathema to the traditional media mindset.

But the result, he says, is that his RSS and email subscriptions keep growing, and so is his brand — by effectively leveraging search, and by giving his content away.

Samurai armor for your cat, or mouse

I think I may have linked to Jeff de Boer’s incredible artistic creations before, way back when I had a blog called A Complete Waste of Time, but it’s definitely worth linking again — these tiny suits of armor for cats and mice are incredibly detailed works of art, made from steel and copper and silver. Awesome. And he’s from my former home town of Calgary, Alberta to boot.

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Semel out as CEO, investors cheer

snipshot_e4iniuupqat.jpgWell, well, well. After six years — and the last couple of those facing mounting criticism of his efforts in the corner suite — Hollywood transplant Terry Semel is out as chief executive officer of Yahoo. To add insult to injury (although he remains non-executive chairman, which means he’s hardly hitting the bread lines) the share price of the Internet portal jumped by more than five per cent in after-hours trading after the company announced the news. Yahoo is going back to the future for a CEO: co-founder and Chief Yahoo Jerry Yang becomes the new chief executive. Yang has a blog post about it here. He says that Semel:

“Refocused the company on key strategic priorities, and in so doing, helped Yahoo! increase our revenues nearly nine-fold from $717 million in 2001 to $6.4 billion in 2006; boost our operating income from a loss in 2001 to nearly $1 billion last year; and create more than $30 billion in shareholder value during his tenure.

He helped grow our audience from 170 million to more than 500 million users globally, and he oversaw the expansion of our base of talented employees from 3,500 to nearly 12,000.”

This has to make Eric Jackson feel pretty good — he put together a Web-based protest group (mentioned by the Times UK and Wired, among other places) that got a significant amount of support from disgruntled shareholders, and took its criticisms to the Yahoo shareholders meeting. My friend Paul Kedrosky, who has been predicting this move would come, live-blogged the conference call.

I guess the pressure is on Jerry Yang now — although I’m sure his $2.2-billion net worth should be a comfort either way. Valleywag has a comprehensive “corporate obituary” on Semel and his reign here — and also points out that Jerry Yang is no Steve Jobs. Ouch. Painful but true, I suspect. Mike Arrington has a different take on the news at TechCrunch: why so sudden? Yahoo could have announced his retirement, etc. and taken its time. Instead, he is just gone and Yahoo turns to an old standby. That is a little odd.

Showdown: Facebook versus the Internet

“I come not to bury Facebook, but to praise it.” — loosely paraphrased from Shakespeare’s Julius Caesar

There’s no question that Facebook is the hottest thing going in social networking right now, and the launch of the Facebook F8 Platform has made it even more important as a model of what is possible for such a network. At the same time, however, I think that there’s also a troubling element to the site, which is that Facebook is to some extent a walled garden. Dave Winer writes about it here, Jon Udell hints at it here, and so does Dabble DB co-founder Avi Bryant here. Others have also written about the same kinds of issues here, here and here.

social.jpgObviously Facebook isn’t a walled garden in the same sense that America Online was way back when, or Prodigy or Compuserve or any of those other services. In fact, the F8 Platform launch ties Facebook into all sorts of Web services such as Flickr quickly and easily, which is a great feature and one I have written about before and likely will again. And yet, the reason Facebook did this is so you will spend more and more time on Facebook, and that is less and less time you spend on the regular Internet. Why can’t I have all the same features that I get with Facebook but without having to log in and click here or there everytime I do something?

In a way, we already have many of the attributes of Facebook: we can provide status updates through Twitter, we can chat through email or comments or GTalk or MSN Messenger or whatever — instead of Facebook’s irritating “wall-to-wall” feature, where you get an email telling you someone sent you a message, then you have to click and login, then leave a message, then they get an email, etc. Why can’t I just get the damn message?

In a sense, those kinds of irritations are a symptom of the larger issue, I think. We — and by “we” I mean bloggers, etc. — have all sorts of plugins and widgets that let us integrate Flickr and the MyBlogLog social network app and Last.fm song preferences and so on, and otherwise connect with people. Why do we need Facebook? Is it that we need the protection of the “limited profile” and the “click to add friend” process? I don’t know the answer. I’m just asking.

Update:

In light of all the coverage that I and others have been giving iLike for signing up more than 3 million users for their Facebook app, it’s worth noting Paul Kedrosky’s words of caution on that front.

Can baseball succeed through control?

Newsweek has a story in the latest issue that looks at the success of Major League Baseball’s online strategy, which the magazine says is making about $400-million a year through MLB Advanced Media (or BAM, as everyone apparently calls it). It is growing at about 30 per cent per year and has about 50 million visitors a month. A million subscribers are apparently paying for video and audio of games and other services, and the whole enterprise is said to be a model for how a sport approached the Internet.

snipshot_e4ca6jn96ru.jpgThe only problem with that, however, is that MLB is doing exactly what I would argue you shouldn’t do — and what all sorts of other media is being encouraged (or convinced by failure) not to do — and that is to stomp around waving lawsuits and trying to control every aspect of the content. This is something the Newsweek piece doesn’t really get into until the end of the story, and even then it doesn’t really deal with it in depth. It does mention the lawsuit against Slingbox, which has the nerve to allow people to watch baseball games wherever they are, instead of where MLB says they should watch them as a result of deals it has signed with broadcasters.

It doesn’t mention the recent clash between baseball and bloggers — although that involved the ejection of a newspaper blogger from a college baseball game, not a Major League game (there are suggestions that ESPN is to blame). Still, the issue is the same: broadcast rights versus the Internet. It’s a clash that is only going to grow in importance, I would argue.

And then there’s the even more ridiculous phenomenon of MLB trying to argue in court that fantasy sports teams should pay the league for the right to use the names of baseball players. What if someone talks about a game with friends at a bar? Presumably they should pay for that too.

Running the Red Queen’s race in newspapers

I missed this the other day, but my friend Scott Karp had a great, in-depth look at the New York Times and its advertising revenue picture — trying to sift through the various financial tea leaves and figure out in dollar terms (as opposed to percentage terms) just how much the Grey Lady’s print revenue has been declining, and how much its online revenue has been increasing, and whether the latter is enough to offset the former.

snipshot_e41hwpx775lc.jpgI don’t want to spoil the ending, but according to Scott’s math — which looks fairly comprehensive to me (although I am an English major) — the answers are a) a lot, b) somewhat and c) not even close. Part of the problem with trying to do what Scott did is that the Times, much like other newspapers, doesn’t like to break out exact numbers for either its newspaper revenue declines or its online revenue increases, which may have something to do with the fact that “online is growing by 20 per cent” sounds a whole lot better than “grew by $3-million,” especially when your print revenue sank by almost ten times that amount and your top line is about $483-million. Steve Boriss at the Future of News has some thoughts on Scott’s detective work.

Note:

The title of this post, for anyone not familiar with Alice in Wonderland, refers to the chess game in that book, in which the Red Queen says “It takes all the running you can do to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!”

William Safire on blogs and journalism

“Whether you’re a blogger or whether you’re The New York Times or CBS or The Wall Street Journal, if what you are doing is aimed at informing the public, then you’re a journalist, whether you get paid for it or not.”

Safire is quoted in this CNet story about a proposal in the U.S. to create a federal “journalist shield” law that would protect reporters — and possibly bloggers as well — from being forced to reveal their sources and/or testify in court. There are state laws that protect journalists, but not federal ones, which is why Josh Wolf wound up in court for refusing to testify and turn over his videotape of an anarchist demonstration.

New York Times: Portrait of a virtual sweatshop

Great piece in the New York Times magazine today, in which Julian Dibbel describes his tour of the “gold farms” in China, where young Chinese men toil over their keyboards for 12 hours a day collecting virtual money in games like World of Warcraft, sleeping in cramped dormitories and earning the equivalent of about 25 cents an hour. Stories about gold farming aren’t new, but this is the first time I have read a first-hand description of what they are like, and interviews with gold farmers. There’s also a video intro by Dibbel here (Update: Ed Felten of Freedom to Tinker has some thoughts here).


gold-farm.jpg

One of the things that interested me about the story was the fact that there is already a hierarchy in gold farming operations — the lowest level just pays young men to play games all day and collect gold, which is then sold to (primarily) Western players. But the companies that run games like World of Warcraft don’t like the gold farmers, so a second class of operation has developed that takes over the character of a player who wants more gold and plays the game while the owner goes about their real lives.

Is this any worse than a real sweatshop or gold mining operation? Hardly. In fact it’s arguably a lot better, since the only real health risk is either repetitive stress injury or some vitamin-related ailment from never seeing the sun. It’s also interesting that when these young men aren’t working, many of them play World of Warcraft in Internet cafes. It’s difficult to imagine anyone making shoes or t-shirts or mining gold for fun in their off-hours.

Bonus link:

There’s a great photo essay in the magazine as well, which is reproduced in an online slide show: it shows some game players and their avatars. Not surprisingly, there is a severely overweight young man whose avatar is a muscled superhero, and an Asian man whose avatar is a young schoolgirl. But there are also several young women, and one man who clearly has ALS or some other muscle-wasting disease, and is in a wheelchair wearing an oxygen mask — he plays Star Wars Galaxies about 80 hours a week.