{"id":7046,"date":"2010-10-15T22:28:00","date_gmt":"2010-10-15T22:28:00","guid":{"rendered":"http:\/\/www.mathewingram.com\/work\/?p=7046"},"modified":"2024-01-14T18:53:27","modified_gmt":"2024-01-14T18:53:27","slug":"the-evolution-of-the-e-book-what-is-the-definition-of-a-book","status":"publish","type":"post","link":"https:\/\/mathewingram.com\/work\/2010\/10\/15\/the-evolution-of-the-e-book-what-is-the-definition-of-a-book\/","title":{"rendered":"The Evolution of the E-book: What is the Definition of a Book?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The line between what we call a &#8220;book&#8221; and something that is just a really long chunk of published text &#8212; what you might call the &#8220;not-quite-a-book&#8221; category &#8212; continues to blur in the electronic publishing world. In one of the latest examples, Borders has <a href=\"http:\/\/www.prnewswire.com\/news-releases\/borders-and-bookbrewer-provide-bloggers-with-new-monetization-platform-for-content-105019759.html\">joined forces with a service called Bookbrewer<\/a> to provide a simple service that allows bloggers or anyone else with an idea to publish what is effectively an e-book, and get it distributed through all the major e-book platforms. In a similar move, Amazon <a href=\"http:\/\/news.yahoo.com\/s\/afp\/20101012\/tc_afp\/usitcompanybooksinternetkindleamazon\">recently launched its Kindle Singles program<\/a>, which is also designed for publishing less-than-book-length writing online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Bookbrewer service allows writers to upload their content &#8212; which can be any length &#8212; set their own suggested price (within the boundaries set by the various e-book retailers like Amazon, Apple and Borders itself) and then publish an e-book in the open ePub format that can be downloaded for the iPad, the Kindle, the Kobo or any other e-reader. The service has two tiers: one costs $89.99 and gives authors an ISBN, the universal book-tracking number used in the publishing industry, and the $199.99 advanced package also gives the author a master ePub file they can share or upload wherever they wish.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Amazon says that its Kindle Singles, <a href=\"http:\/\/www.businessweek.com\/ap\/financialnews\/D9IQ9VFO0.htm\">which launched earlier this week<\/a>, is designed for pieces that are between 10,000 and 30,000 words &#8212; or between 30 and 90 printed pages (about twice the length of an article in The New Yorker or several chapters of a book). The company said that it is looking for submissions from outside the traditional publishing industry, including &#8220;serious writers, thinkers, scientists, business leaders, historians, politicians and publishers.&#8221; It&#8217;s not clear what the Singles will cost, or how much of that revenue will make its way to the author.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When the iPad was first rumored to be launching soon, I wrote about how the tablet and others like it, including the Kindle, could become a platform for authors of all kinds to find a larger market for their works &#8212; not just authors of traditional books (many of whom love the e-book revolution for a variety of reasons), but bloggers and other thinkers with interesting ideas, academics with interesting research papers, anyone with something they might feel deserves a larger audience (although obviously not all of them will). In some ways, it&#8217;s like the early days of the Gutenberg revolution, when authors published short manuscripts and &#8220;chapbooks&#8221; and everything in between.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The advent of tablets and e-bookstores dramatically lowers the barriers to entry for these kinds of writers, who would previously have had to find an agent and a publisher willing to take them on &#8212; and would have had to pay them a handsome share of any revenue as well. Now, through services like Bookbrewer and Kindle Singles, they can reach what is potentially a much larger audience, and maybe even make some money as well. Amazon and other e-book publishers pay authors as much as 70 percent of the revenue their books make. And the e-book market as a whole continues to grow rapidly &#8212; the latest figures from the Association of American Publishers show that sales climbed 172 percent in August.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As Om has pointed out before, the <a href=\"http:\/\/gigaom.com\/2010\/08\/17\/books-vs-ebooks\/\">book as we know it is undergoing a fundamental transformation<\/a>, just as so many other forms of content are. People still read traditional printed books and many will likely continue to do so in the future &#8212; but even more interesting is how the definition of what a &#8220;book&#8221; is becomes so fluid online. So is the book dead? Yes. Long live the book.<\/p>\n<div class=\"syndication-links\"><\/div>","protected":false},"excerpt":{"rendered":"<p>The line between what we call a &#8220;book&#8221; and something that is just a really long chunk of published text &#8212; what you might call the &#8220;not-quite-a-book&#8221; category &#8212; continues to blur in the electronic publishing world. In one of the latest examples, Borders has joined forces with a service called Bookbrewer to provide a &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/mathewingram.com\/work\/2010\/10\/15\/the-evolution-of-the-e-book-what-is-the-definition-of-a-book\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;The Evolution of the E-book: What is the Definition of a Book?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crsspst_to_mathewingramblogwordpresscom":false,"mf2_syndication":[],"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[22],"tags":[],"class_list":["post-7046","post","type-post","status-publish","format-standard","hentry","category-misc"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/7046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/comments?post=7046"}],"version-history":[{"count":1,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/7046\/revisions"}],"predecessor-version":[{"id":258278,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/7046\/revisions\/258278"}],"wp:attachment":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/media?parent=7046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/categories?post=7046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/tags?post=7046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}