{"id":3483,"date":"2008-11-07T00:57:08","date_gmt":"2008-11-07T04:57:08","guid":{"rendered":"http:\/\/www.mathewingram.com\/work\/?p=3483"},"modified":"2008-11-07T00:57:08","modified_gmt":"2008-11-07T04:57:08","slug":"can-youtube-even-handle-movies","status":"publish","type":"post","link":"https:\/\/mathewingram.com\/work\/2008\/11\/07\/can-youtube-even-handle-movies\/","title":{"rendered":"Can YouTube even handle movies?"},"content":{"rendered":"<p>Greg Sandoval at CNET had a story today saying that he heard from a couple of sources close to YouTube that the company <a href=\"http:\/\/news.cnet.com\/8301-1023_3-10083481-93.html\">will soon be launching<\/a> full-length movies. This led to <a href=\"http:\/\/www.techmeme.com\/081106\/p33#a081106p33\">a raft of posts<\/a> echoing the story, most of which mentioned that this seemed like a plausible rumour &#8212; since YouTube now offers full-length TV shows from a couple of networks, and also has <a href=\"http:\/\/googlesystem.blogspot.com\/2008\/10\/youtube-theather-view.html\">a &#8220;theater&#8221; setting<\/a> that offers a wider viewer and slightly better quality. But only a couple of blogs that mentioned the story raised what I think is the most important issue: Can YouTube&#8217;s infrastructure even handle the real-time streaming of full-length movies?<\/p>\n<p>Robert McLaws, for example, <a href=\"http:\/\/www.windows-now.com\/blogs\/robert\/movies-on-youtube-terrible-idea.aspx\">mentioned<\/a> what I think is a pretty routine occurrence for most people when watching YouTube videos, and that&#8217;s the &#8220;buffering&#8221; message (I get that a fair bit even though I have an 8-megabit connection). John Brandon at Computerworld mentioned <a href=\"http:\/\/blogs.computerworld.com\/youtube_com_feature_films\">the crappy quality<\/a> of most YouTube videos, and Nick Carlson at Silicon Alley Insider noted that YouTube videos <a href=\"http:\/\/www.alleyinsider.com\/2008\/11\/full-length-movies-coming-to-youtube\">aren&#8217;t actually streamed<\/a>, but are downloaded to the user&#8217;s computer &#8212; meaning they can easily be copied.<\/p>\n<p><!--more--><\/p>\n<p>Will the studios allow such downloading without layering on levels of DRM? Unlikely. In which case, as Nick points out, YouTube might have to set up a different system that actually streams those movies, an infrastructure that theoretically would have to support streaming to tens of millions of people. That sounds like a very expensive proposition &#8212; even for a company that has billions of dollars in the bank, as Google does. Billionaire sports and media mogul Mark Cuban has written a lot about doing &#8220;real&#8221; video over the Internet, and doesn&#8217;t think <a href=\"http:\/\/blogmaverick.com\/2008\/03\/28\/internet-video-vs-digital-tv\/\">it&#8217;s even worth bothering<\/a>.<\/p>\n<div class=\"syndication-links\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Greg Sandoval at CNET had a story today saying that he heard from a couple of sources close to YouTube that the company will soon be launching full-length movies. This led to a raft of posts echoing the story, most of which mentioned that this seemed like a plausible rumour &#8212; since YouTube now offers &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/mathewingram.com\/work\/2008\/11\/07\/can-youtube-even-handle-movies\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Can YouTube even handle movies?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crsspst_to_mathewingramblogwordpresscom":false,"mf2_syndication":[],"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-3483","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/3483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/comments?post=3483"}],"version-history":[{"count":0,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/3483\/revisions"}],"wp:attachment":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/media?parent=3483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/categories?post=3483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/tags?post=3483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}