{"id":256414,"date":"2023-10-20T09:54:00","date_gmt":"2023-10-20T13:54:00","guid":{"rendered":"https:\/\/mathewingram.com\/work\/?p=256414"},"modified":"2023-12-31T21:06:52","modified_gmt":"2023-12-31T21:06:52","slug":"theres-one-halloween-costume-you-cant-buy-because-its-illegal","status":"publish","type":"post","link":"https:\/\/mathewingram.com\/work\/2023\/10\/20\/theres-one-halloween-costume-you-cant-buy-because-its-illegal\/","title":{"rendered":"There&#8217;s one Halloween costume you can&#8217;t buy because it&#8217;s illegal"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"525\" height=\"386\" data-attachment-id=\"257614\" data-permalink=\"https:\/\/mathewingram.com\/work\/2023\/10\/20\/theres-one-halloween-costume-you-cant-buy-because-its-illegal\/image-72\/\" data-orig-file=\"https:\/\/i0.wp.com\/mathewingram.com\/work\/wp-content\/uploads\/2023\/12\/image-72.png?fit=800%2C588&amp;ssl=1\" data-orig-size=\"800,588\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"image-72\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/mathewingram.com\/work\/wp-content\/uploads\/2023\/12\/image-72.png?fit=525%2C386&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/mathewingram.com\/work\/wp-content\/uploads\/2023\/12\/image-72.png?resize=525%2C386&#038;ssl=1\" alt=\"\" class=\"wp-image-257614\" style=\"width:900px\" srcset=\"https:\/\/i0.wp.com\/mathewingram.com\/work\/wp-content\/uploads\/2023\/12\/image-72.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/mathewingram.com\/work\/wp-content\/uploads\/2023\/12\/image-72.png?resize=300%2C221&amp;ssl=1 300w, https:\/\/i0.wp.com\/mathewingram.com\/work\/wp-content\/uploads\/2023\/12\/image-72.png?resize=768%2C564&amp;ssl=1 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mathewingram.com\/1e7\">From Dan Lewis at Now I Know<\/a>: &#8220;Pop-up stores like Spirit Halloween or Halloween City start dotting suburban and urban landscapes starting in late August, making it rather easy for a parent who can\u2019t sew (or who lacks the time and patience) to fork over $25 or so on a Batman, hot dog, Barbie, or&nbsp;inflatable alien abduction&nbsp;costume. But there\u2019s one costume you won\u2019t find for sale in any of those places, and that&#8217;s Smokey Bear. In 1944, forest fires became an increasing threat in the United States, for two reasons: first, many firefighters and would-be firefighters were called into military service, and second, Japan had launched a handful of incendiary balloon attacks against the U.S. mainland in an effort to start fires. In the 1950s, Congress passed the Smokey Bear Act, giving full authority to manage Smokey\u2019s likeness to the Forest Service. The Forest Service strictly controls the official Smokey Bear costumes \u2014 you can sometimes&nbsp;rent one via the Service\u2019s website, but it comes with many restrictions.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How horror films became Hollywood&#8217;s best financial investment<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/substackcdn.com\/image\/fetch\/f_auto%2Cq_auto%3Agood%2Cfl_progressive%3Asteep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f1fb160-edc6-450f-adc1-29fc4454ced4_985x739.webp?w=525&#038;ssl=1\" alt=\"\" style=\"width:900px\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mathewingram.com\/1e3\">From Daniel Parris at Stats Significant<\/a>:&#8221;<em>The Exorcist<\/em>&nbsp;premiered in the winter of 1973 to overwhelming public interest, captivating audiences with its harrowing story of demonic possession. The film smashed box office records, becoming one of the highest-grossing movies of all time and a critical darling nominated for 10 Academy Awards, including Best Picture.&nbsp;To date,&nbsp;<em>The Exorcist<\/em>&nbsp;has grossed over $441M worldwide on an initial budget of $12M. The film&#8217;s immense box office success showcased the genre&#8217;s artistic and economic promise, demonstrating its potential for high returns and, more importantly, its relatively inexpensive production costs.&nbsp;Unlike big-budget action franchises, horror films are produced on meager budgets in hopes of achieving modest returns. When examining average ROI by genre, horror films stand out as a significant outlier, averaging a 173% return (i.e. profit) on production costs. The best investment in Hollywood history was <em>The Blair Witch Project<\/em>, which had a 124,220% return.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Note<\/strong>: This is a version of my personal newsletter, which I send out via Ghost, the open-source publishing platform. You can&nbsp;<a href=\"https:\/\/newsletter.mathewingram.com\/\">see other issues&nbsp;and sign up here<\/a>.<\/em><\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">The enduring enigma of Costco&#8217;s $1.50 hot dog<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/images.seattletimes.com\/wp-content\/uploads\/2022\/07\/07142022_costco_144342.jpg?w=525&#038;ssl=1\" alt=\"Costco's $1.50 hot dog deal has defied inflation. Fans say it isn't what it  used to be | The Seattle Times\" style=\"width:900px\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mathewingram.com\/1e6\">From Jake Rossen for Mental Floss<\/a>: &#8220;When longtime Costco president W. Craig Jelinek once&nbsp;complained&nbsp;to&nbsp;Costco&nbsp;co-founder and former CEO Jim Sinegal that their monolithic warehouse business was losing money on their famously cheap $1.50 hot dog and soda package, Sinegal listened, nodded, and then did his best to make his take on the situation perfectly clear. \u201cIf you raise the price of the fucking hot dog, I will kill you,\u201d Sinegal said. \u201cFigure it out.\u201d Taking his boss\u2019s words to heart, Jelinek\u2014who became Sinegal\u2019s successor in 2012\u2014has never raised the price on Costco&#8217;s hot dog. Incredibly, it has sold for the same $1.50 since the retail club first introduced the dogs to customers in 1984. Accounting for inflation, it should&nbsp;sell&nbsp;for about $4.25. Yet the quarter-pound, all-beef tube and 20-ounce soda combo appears to be immune to basic economics as well as the whims of food distributors. So how does&nbsp;Costco&nbsp;do it, and why?&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Editor&#8217;s note: <\/strong><\/em><em>If you like this newsletter, I&#8217;d be honoured if you would help me by contributing whatever you can&nbsp;<\/em><a href=\"https:\/\/mathewingram.com\/17w?ref=newsletter.mathewingram.com\"><em>via my Patreon<\/em><\/a><em>. Thanks!<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Rocky Horror Picture Show has its roots in the Victorian trend for s\u00e9ances<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/s3.amazonaws.com\/static.rogerebert.com\/uploads\/blog_post\/primary_image\/features\/well-meet-again-watching-rocky-horror-in-the-2020s\/RHPS_still.jpg?w=525&#038;ssl=1\" alt=\"We'll Meet Again: Watching Rocky Horror in the 2020s | Features | Roger  Ebert\" style=\"width:900px\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mathewingram.com\/1e9\">From Victoria Linchong for Atlas Obscura<\/a>: \u201cGhosts will roam the aisles!\u201d the doctor warns as the Frankenstein monster slowly comes to life, \u201cIf the lights go out, stay in your seats!\u201d The monster strangles the hunchbacked assistant and charges into the audience with a roar. As the front row squeals in anticipation, there is a blinding flash, and the lights suddenly go off. Pandemonium erupts in the pitch black theater. There are screams, macabre laughter, wild howling. Glowing skulls appear and disappear. A strange luminous form floats overhead. On the stage, a kick-line of skeletons dance and then fly apart. A moment later, the logo for Universal Pictures flickers to life on the movie screen. Everyone giggles with relief. No, this isn\u2019t&nbsp;<em>The Rocky Horror Picture Show<\/em>\u2014it&#8217;s Dr. Silkini\u2019s<em>&nbsp;Asylum of Horrors<\/em>, one of the many midnight spook shows that were ubiquitous in American cinema from the 1930s to the 1960s.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why the famous poet Sylvia Plath was fascinated with bees<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/images.hindustantimes.com\/rf\/image_size_960x540\/HT\/p2\/2020\/04\/02\/Pictures\/_9e6cc604-74c4-11ea-b308-ad7e0b841a10.PNG?w=525&#038;ssl=1\" alt=\"Sylvia Plath, the beekeeper, Leo Tolstoy, the chess player: 5 writers and  their fascinating hobbies - Hindustan Times\" style=\"width:900px\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mathewingram.com\/1e4\">From Emily Zarevich for JSTOR Daily<\/a>: &#8220;Perhaps among the bees, peaceful and well-organized social creatures that they are,&nbsp;American confessional poet Sylvia Plath&nbsp;found a solid sense of community, support, and connection that she was missing on the home front. Add to that the affective element of hereditary nostalgia\u2014Plath\u2019s late father, Otto Plath, was a respected biologist who published a book in 1934 on the habits of bumblebees\u2014and what was produced was a series of poems that are notably more grounded and less volatile than anything she ever wrote about her lifelong mental illness. Academics seem inclined to refer to the fruit of Plath\u2019s labors simply as &#8216;the bee poems,&#8217; giving them something of a distinction for having more neatly constructed narratives than her other output. Plath reportedly wanted a selection of her &#8216;bee poems&#8217; published at the end of the collection&nbsp;known as <em>Ariel,<\/em>&nbsp;but she passed away from suicide before she could give the editors and publishers proper instructions.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">China&#8217;s political future was irrevocably altered by a civil service exam<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.historyhit.com\/app\/uploads\/2021\/09\/Confucius.jpg?w=525&#038;ssl=1\" alt=\"Tang Dynasty, 43% OFF | askaria.edu.pk\" style=\"width:900px\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/mathewingram.com\/1e8\">From Yashen Huang at Aeon magazine<\/a>: &#8220;In 2023, almost&nbsp;2.6 million&nbsp;applied to sit China\u2019s civil service exam to compete for only 37,100 slots. The exam traces its origin to an ancient Chinese institution,&nbsp;<em>Keju<\/em>, the imperial civil service exam established by the Sui Dynasty (581-618), which reached its apex during the Ming dynasty (1368-1644). All the prime ministers but one came through the&nbsp;<em>Keju<\/em>&nbsp;route and many of them were ranked at the very top in their exam cohort. Testing was based primarily on the Confucian classics. And there was a lot to memorise. There were some 400,000 characters and phrases in the Confucian classics. But <em>Keju<\/em>&nbsp;also helped entrench the autocracy. It packed all the upward social mobility within one channel \u2013 that of the state. Society was crowded out, and over time, due to its deficient access to quality human capital, it atrophied. This, I would argue explains the awesome power of Chinese autocracy.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The amazing power of a deer&#8217;s reflexes<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/twitter.com\/ThebestFigen\/status\/1714251913972384028\n<\/div><\/figure>\n<div class=\"syndication-links\"><\/div>","protected":false},"excerpt":{"rendered":"<p>From Dan Lewis at Now I Know: &#8220;Pop-up stores like Spirit Halloween or Halloween City start dotting suburban and urban landscapes starting in late August, making it rather easy for a parent who can\u2019t sew (or who lacks the time and patience) to fork over $25 or so on a Batman, hot dog, Barbie, or&nbsp;inflatable &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/mathewingram.com\/work\/2023\/10\/20\/theres-one-halloween-costume-you-cant-buy-because-its-illegal\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;There&#8217;s one Halloween costume you can&#8217;t buy because it&#8217;s illegal&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crsspst_to_mathewingramblogwordpresscom":false,"mf2_syndication":[],"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[20],"tags":[],"class_list":["post-256414","post","type-post","status-publish","format-standard","hentry","category-newsletters"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/256414","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/comments?post=256414"}],"version-history":[{"count":2,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/256414\/revisions"}],"predecessor-version":[{"id":257615,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/256414\/revisions\/257615"}],"wp:attachment":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/media?parent=256414"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/categories?post=256414"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/tags?post=256414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}