{"id":2170,"date":"2008-01-30T23:14:36","date_gmt":"2008-01-31T04:14:36","guid":{"rendered":"http:\/\/www.mathewingram.com\/work\/2008\/01\/30\/persai-meet-findory-and-thoof\/"},"modified":"2008-01-30T23:14:36","modified_gmt":"2008-01-31T04:14:36","slug":"persai-meet-findory-and-thoof","status":"publish","type":"post","link":"https:\/\/mathewingram.com\/work\/2008\/01\/30\/persai-meet-findory-and-thoof\/","title":{"rendered":"Persai, meet Findory and Thoof"},"content":{"rendered":"<p>Okay, so the guys behind Uncov &#8212; the hilariously snarky and bitchy tech site that reminded me of Suck (for those whose memories extend back to the first bubble) &#8212; have launched <a href=\"http:\/\/venturebeat.com\/2008\/01\/30\/persai-a-personalized-online-news-aggregator\/\"> their own tech company<\/a>: a personalized news aggregator called Persai that is currently in beta. Why do I have the overpowering feeling that this is going to end badly? Oh, I know why. Because at least half a dozen other companies have tried to do <em>exactly the same thing<\/em> and failed miserably, that&#8217;s why.<\/p>\n<p>Don&#8217;t get me wrong. I don&#8217;t want to say that just because someone &#8212; or even a group of someones &#8212; failed at something, that means the guys at Persai can&#8217;t succeed. Maybe they can. Maybe they&#8217;re that much smarter than Greg Linden, who <a href=\"http:\/\/glinden.blogspot.com\/2008\/01\/brief-history-of-findory.html\">founded Findory<\/a>, or Ian Clarke, who was <a href=\"http:\/\/gigaom.com\/2008\/01\/17\/psst-want-to-buy-a-thoof\/\">behind Thoof<\/a>. Maybe they have some kind of secret sauce. Not to mention the fact that I&#8217;m only going on what has been <a href=\"http:\/\/www.downloadsquad.com\/2008\/01\/30\/persai-recommendation-engine-launches-private-beta\/\">reported about Persai<\/a>.<\/p>\n<p>All that said, though, I have to think that the odds are stacked against these guys. A personalized news aggregator is an idea that has been around forever, and plenty of people have tried to make it work, and yet &#8212; well, it doesn&#8217;t. Not as a business, anyway. Still, more power to you <a href=\"http:\/\/blog.wired.com\/business\/2008\/01\/subscribe-to-th.html\">guys at Persai<\/a>. I still think you should have stuck with the hilariously bitchy blog idea. Maybe not a big moneymaker, but way more fun. <\/p>\n<div class=\"syndication-links\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Okay, so the guys behind Uncov &#8212; the hilariously snarky and bitchy tech site that reminded me of Suck (for those whose memories extend back to the first bubble) &#8212; have launched their own tech company: a personalized news aggregator called Persai that is currently in beta. Why do I have the overpowering feeling that &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/mathewingram.com\/work\/2008\/01\/30\/persai-meet-findory-and-thoof\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Persai, meet Findory and Thoof&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crsspst_to_mathewingramblogwordpresscom":false,"mf2_syndication":[],"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-2170","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/2170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/comments?post=2170"}],"version-history":[{"count":0,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/2170\/revisions"}],"wp:attachment":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/media?parent=2170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/categories?post=2170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/tags?post=2170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}