{"id":1921,"date":"2007-11-14T10:57:24","date_gmt":"2007-11-14T15:57:24","guid":{"rendered":"http:\/\/www.mathewingram.com\/work\/2007\/11\/14\/can-getting-social-make-email-better\/"},"modified":"2007-11-14T10:57:24","modified_gmt":"2007-11-14T15:57:24","slug":"can-getting-social-make-email-better","status":"publish","type":"post","link":"https:\/\/mathewingram.com\/work\/2007\/11\/14\/can-getting-social-make-email-better\/","title":{"rendered":"Can getting social make email better?"},"content":{"rendered":"<p>There&#8217;s lots of <a href=\"http:\/\/www.techmeme.com\/071113\/p123#a071113p123\">chat<\/a> this morning about Yahoo and Google&#8217;s plans to make email more social &#8212; whatever that means. Brad Garlinghouse of Yahoo was apparently talking to Saul Hansell of the New York Times, who <a href=\"http:\/\/bits.blogs.nytimes.com\/2007\/11\/13\/inbox-20-yahoo-and-google-to-turn-e-mail-into-a-social-network\/\">wrote about it<\/a> on his Bits blog (he&#8217;s the technology editor at the paper as well), and Brad wants to make email into a sort of social hub. In effect, it sounds like he wants to make Yahoo&#8217;s email into a Facebook-style platform.<\/p>\n<p><img data-recalc-dims=\"1\" class=\"left\" src=\"https:\/\/i0.wp.com\/www.mathewingram.com\/work\/wp-content\/uploads\/234235471.jpg?w=525\" alt='234235471.jpg' \/>This <a href=\"http:\/\/www.techcrunch.com\/2007\/11\/14\/inbox-20-makes-me-sad\/\">makes Mike Arrington sad<\/a>, since it&#8217;s yet another sign that Yahoo can&#8217;t seem to get its you-know-what together and focus on a single thing at a time. Yahoo 360, Mash, etc. But wait &#8212; isn&#8217;t Brad the guy behind the infamous <a href=\"http:\/\/paul.kedrosky.com\/archives\/2006\/11\/18\/yahoos_peanut_b.html\">&#8220;peanut butter&#8221; manifesto<\/a>, which was all about Yahoo spreading itself too thin? So maybe he actually has gotten the go-ahead from Jerry Yang and the rest of the Yahoo brain trust to try this email thing. My only problem with Brad&#8217;s idea is that for me, email is pretty close to broken. And it&#8217;s not just spam &#8212; although that&#8217;s a big part of it. It just doesn&#8217;t work properly somehow. It&#8217;s all out of sync, and it&#8217;s hard to keep things straight (although Gmail&#8217;s default &#8220;conversation&#8221; threading helps, I find) and it&#8217;s not integrated with enough other things. Is Yahoo going to fix all that, or is it just going to pop up profiles and miscellaneous crap whenever someone emails me?<\/p>\n<p>If it&#8217;s the latter, then no thank you. If Yahoo or Google can find a way to <a href=\"http:\/\/www.socialtimes.com\/2007\/11\/email-becomes-center-of-social-networks\/\">make email relevant<\/a>, to make it more efficient, <a href=\"http:\/\/www.readwriteweb.com\/archives\/yahoo_says_the_future_will_be.php\">more like RSS<\/a> maybe, then I&#8217;ll think about it. My other concern is that for people below the age of 25 or so, email is a virtually non-existent form of communication. Making email a social platform might work for fogeys like me, but what about the next generation? Shouldn&#8217;t Yahoo and Google be thinking about that too?<\/p>\n<div class=\"syndication-links\"><\/div>","protected":false},"excerpt":{"rendered":"<p>There&#8217;s lots of chat this morning about Yahoo and Google&#8217;s plans to make email more social &#8212; whatever that means. Brad Garlinghouse of Yahoo was apparently talking to Saul Hansell of the New York Times, who wrote about it on his Bits blog (he&#8217;s the technology editor at the paper as well), and Brad wants &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/mathewingram.com\/work\/2007\/11\/14\/can-getting-social-make-email-better\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Can getting social make email better?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crsspst_to_mathewingramblogwordpresscom":false,"mf2_syndication":[],"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-1921","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/1921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/comments?post=1921"}],"version-history":[{"count":0,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/1921\/revisions"}],"wp:attachment":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/media?parent=1921"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/categories?post=1921"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/tags?post=1921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}