{"id":1877,"date":"2007-11-04T17:12:59","date_gmt":"2007-11-04T21:12:59","guid":{"rendered":"http:\/\/www.mathewingram.com\/work\/2007\/11\/04\/tv-ads-as-annoying-as-web-ads\/"},"modified":"2007-11-04T17:12:59","modified_gmt":"2007-11-04T21:12:59","slug":"tv-ads-as-annoying-as-web-ads","status":"publish","type":"post","link":"https:\/\/mathewingram.com\/work\/2007\/11\/04\/tv-ads-as-annoying-as-web-ads\/","title":{"rendered":"TV ads as annoying as Web ads"},"content":{"rendered":"

I haven’t decided whether to go and see Jerry Seinfeld’s Bee Movie<\/em> yet, but I expect I probably will, considering my kids really want to see it. But I don’t really feel much desire to see it, even though I loved the old Seinfeld TV show and I think Jerry is generally very funny. <\/p>\n

So why don’t I want to see the movie? Because the non-stop advertising and marketing for it has driven me up the wall — and according to the Movie Marketing Madness blog, I’m not alone<\/a>. The stunt back in May with Jerry in the big bee suit at Cannes was kind of funny (although I didn’t need to see the clip a thousand times), but it’s been an unrelenting parade of Jerry and the bees for six months now.<\/p>\n

Like TV Squad<\/a>, the final straw for me was when NBC went Bee Movie-crazy and changed its on-screen logo to NBeeC, and dressed various cameramen and other staffers in bee costumes, and generally just went insane<\/a>. New York magazine isn’t impressed<\/a> either. I realize that Jerry is a much-loved comedian, but really — let’s get a grip. <\/p>\n

It reminded me of the incessant popups and flashing banner ads I associate with really cheesy websites. So is that NBC’s fault or Jerry’s fault or the marketing team’s fault? It’s everybody’s fault, as far as I’m concerned. And I think it has probably hurt the movie rather than helped it.<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

I haven’t decided whether to go and see Jerry Seinfeld’s Bee Movie yet, but I expect I probably will, considering my kids really want to see it. But I don’t really feel much desire to see it, even though I loved the old Seinfeld TV show and I think Jerry is generally very funny. So … <\/p>\n

Continue reading “TV ads as annoying as Web ads”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crsspst_to_mathewingramblogwordpresscom":false,"mf2_syndication":[],"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-1877","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/1877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/comments?post=1877"}],"version-history":[{"count":0,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/1877\/revisions"}],"wp:attachment":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/media?parent=1877"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/categories?post=1877"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/tags?post=1877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}