{"id":150,"date":"2006-01-10T14:47:26","date_gmt":"2006-01-10T19:47:26","guid":{"rendered":"http:\/\/www.mathewingram.com\/work\/index.php\/2006\/01\/10\/apple-and-the-future-of-music\/"},"modified":"2006-01-10T14:47:26","modified_gmt":"2006-01-10T19:47:26","slug":"apple-and-the-future-of-music","status":"publish","type":"post","link":"https:\/\/mathewingram.com\/work\/2006\/01\/10\/apple-and-the-future-of-music\/","title":{"rendered":"Apple and the future of music"},"content":{"rendered":"<p>Here&#8217;s a column I&#8217;m working on for globeandmail.com: <\/p>\n<p>Once an also-ran in the computer and personal electronics game, <a href=\"http:\/\/www.apple.com\" target=\"_blank\" rel=\"noopener\">Apple Computer<\/a> is now one of the superstars in that universe, thanks to the magic combination of a sexy and user-friendly music player &#8212; the iPod &#8212; and a profit-spinning online store called <a href=\"http:\/\/www.apple.com\/itunes\">iTunes<\/a>. The company&#8217;s handhelds have more than 80 per cent of the market for digital music players, and Apple&#8217;s financial performance has also been supernova-like: in the fourth quarter, the company&#8217;s profit <a href=\"http:\/\/www.theglobeandmail.com\/servlet\/story\/RTGAM.20060110.gtjobjan10\/BNStory\/Technology\/\">more than quadrupled<\/a>, and it had sales for the year of $14-billion (U.S.).<\/p>\n<p>The market is looking for even better things in the future &#8212; all eyes are trained on Macworld this week, where Apple CEO Steve Jobs is expected to announce a number of new products. Among other things, the <a href=\"http:\/\/www.thinksecret.com\">rumour mills<\/a> have been churning out talk about an Apple Mini-style PVR, or personal video recorder, or even a kind of digital-media hub for the living room. Some have <a href=\"http:\/\/www.powerpage.org\/archives\/2006\/01\/this_just_in_more_plasma_juice.html\">even speculated<\/a> that Apple could launch a high-definition TV with a built-in computer.<\/p>\n<p>Along more prosaic lines, the company is expected to announce Intel-powered laptops, an upgrade to the iPod Shuffle (perhaps adding a screen) and a new video player. Some or all of these products might &#8212; and no doubt will &#8212; find a ready market. But could Apple be sowing the seeds of its own failure, by pinning its success on a proprietary product, much as it did in the past with the Macintosh?<\/p>\n<p>That&#8217;s the controversial argument being made by Clayton Christensen, the author of a well-received book called <em>The Innovator&#8217;s Dilemma<\/em>. Mr. Christensen <a href=\"http:\/\/www.businessweek.com\/technology\/content\/jan2006\/tc20060109_432937.htm\">told BusinessWeek magazine<\/a> recently that he&#8217;s afraid Apple might be making some of the same mistakes it did with the Mac, by not opening up its products and software. Apple fans will no doubt scoff  &#8212; after all, this isn&#8217;t the Mac we&#8217;re talking about, but a product with 80-per-cent market share. Still, it&#8217;s an argument worth considering.<\/p>\n<p><i>Please read the rest of this column at <a href=\"http:\/\/www.globeandmail.com\/business\">globeandmail.com<\/a><\/i><\/p>\n<div class=\"syndication-links\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s a column I&#8217;m working on for globeandmail.com: Once an also-ran in the computer and personal electronics game, Apple Computer is now one of the superstars in that universe, thanks to the magic combination of a sexy and user-friendly music player &#8212; the iPod &#8212; and a profit-spinning online store called iTunes. The company&#8217;s handhelds &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/mathewingram.com\/work\/2006\/01\/10\/apple-and-the-future-of-music\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Apple and the future of music&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crsspst_to_mathewingramblogwordpresscom":false,"mf2_syndication":[],"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-150","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/comments?post=150"}],"version-history":[{"count":0,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/posts\/150\/revisions"}],"wp:attachment":[{"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/media?parent=150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/categories?post=150"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mathewingram.com\/work\/wp-json\/wp\/v2\/tags?post=150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}