When does curation become scraping?

Curation has become a popular term in media circles, in the sense of a human editor who filters and selects content, and then packages it and delivers it to readers in some way. Many people (including me) believe that, in an era when information sources are exploding online, aggregation and curation of some kind is about the only service left that people might be willing to pay for. That’s why it’s been interesting to watch one prominent website — All Things Digital, the online blog property that is owned by the Wall Street Journal, but run as a separate entity by Kara Swisher and Walt Mossberg — wrestling with how to handle that kind of aggregation, amid criticism from some prominent bloggers that it has been doing it wrong.

As described by Andy “Waxy” Baio in an excellently reported roundup of the brouhaha, the fuss seemed to start with comments from Wall Street Journal editor Robert Thompson about how Google and other aggregators of news are “parasites” in the intestines of the Internet, because they republish the content of others and then make money from it. Pretty soon, some bloggers were pointing out that All Things Digital did exactly the same thing in a section called Voices — namely, published long excerpts from a variety of prominent bloggers, displayed in exactly the same way as the rest of the site’s content, and surrounded by ads.

Josh Schachter, founder of Delicious, noted this behaviour in a Twitter message, and Metafilter founder Matt Haughey said that “apparently The Wall Street Journal’s All Things D does a reblogging thing. I sure wish they asked me first though. That’s a hell of a lot of ads on my ‘excerpt’.” Merlin Mann, who blogs at 43folders, said on Twitter that “republishing online work without consent and wrapping it in ads is often called ‘feed scraping.’ At AllThingsD, it’s called ‘a compliment.”

(please read the rest of this post at the Nieman Journalism Lab)

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