Bloggers need to try even harder

Update:

Fred has an update on his post in which he makes it clear that he wasn’t picking on Matt or Erick, and he has also retired the term “journablogger.” And Mike Arrington has now come to the defence of Erick and Matt, and questioned Fred’s motives in posting what he did — although I think Mike overdoes it a little in his post.

Maybe Fred’s post was flawed (which he admits on his blog and in a comment at TechCrunch), but I still think it’s a worthwhile discussion to have. But then, I guess I’m a traditional journalist. Mike says he doesn’t care about being balanced, he just wants to be right. I think that’s a natural impulse, but it can have unpleasant side-effects.

Original post:

I have to give VC blogger Fred Wilson some props for calling out what he calls “journabloggers” like Mashable, VentureBeat, GigaOm, TechCrunch and so on. Fred’s point — one that others have made as well — is that it’s easy for such sites to fall into the trap of posting salacious headlines that aren’t fully backed up, whether because they want to be first, or because they simply want to boost traffic.

The example Fred uses is a VentureBeat post about visual-search site Like.com (formerly known as Riya), which Matt Marshall says has seen its traffic climb to the point where it is beating competitor ThisNext — a claim that Fred takes issue with. He also mentions a recent post from TechCrunch, and his point seems to be that Matt and Erick Schonfeld could have done a bit more research to back up some of their claims.

Matt seems like a stand-up guy, and I know Fred didn’t bring it up to pick on him, or on anyone else for that matter (and just to be clear, neither am I). I think it’s good to point out when the bloggers we read aren’t thinking things through fully or are falling short (and that includes me), provided it is done in a constructive way. The great part about the blogosphere — which Fred didn’t really mention — is that it’s easy to flesh out and/or correct a post when something like that happens.

VentureBeat, for example, responded to Fred’s concerns (which Matt commented on at Fred’s blog) and added them to the original post. That’s a substantially better response than Fred would have gotten from traditional media, I expect. Steven Hodson at WinExtra makes a good point: if the top “journabloggers” get too comfortable or lazy, all that does is open up opportunities for new ones, which is good.

Careful with that data, Eugene

Update:

Heather Hopkins has an update to her post in which she goes into a bit more detail about where the data for the chart comes from. And just to be clear, I wasn’t suggesting that the data is wrong — just that it’s probably not wise to be drawing sweeping conclusions from it.

Original post:

There’s a Hitwise traffic report up that looks at (or purports to look at) the demographic differences between those who spend most of their time at Yahoo vs. those who spend most of their time at Google — a report that led Duncan Riley at TechCrunch to boldly proclaim that “poor people use Yahoo, and those better off use Google.” While I am not a sociologist or market researcher, I have to say that multiple warning bells went off when I read this. I think there are a whole series of leaps of logic going on, most of which are based on not a lot of evidence.

Like most such research, the chart included with the Hitwise report looks great — colourful blobs represent different demographic groups with catchy names like “Blue-collar Backbone” and “Small-town Contentment,” which are clustered at various points on a graph with Yahoo on one axis and Google on the other. “Struggling societies” is at one extreme and “Affluent Suburbia” is at the other. So that’s it, right? End of story.

hitwise1.jpg

Except that there are some pretty large holes in all of this — or at least information that we don’t have. According to the Hitwise report, the demographic groups with the cute names are based on “offline data” from Experian, which appears to be a credit reporting agency with a marketing consulting arm (Note: Experian apparently acquired Hitwise last year). Where does that information come from and how reliable is it? That’s one question. Then there are the blobs: their size apparently refers to how many in that group have spent $500 or more online.

But what does that tell us? It tells us whether people who spend money online (or at least people who say they spend money online) are more likely to use Google or Yahoo, not whether those people are rich or poor. Maybe it’s just geeks vs. non-geeks, as more than one commenter on TechCrunch pointed out. In any case, we have one questionable set of data about spending habits balanced on top of another set of questionable data about demographic groups. Not much to draw conclusions from, I wouldn’t say. Sociologist danah boyd has some thoughts that tie into her research as well.

(*The title is based on a Pink Floyd song, for no other reason than it popped into my head. No, I don’t know why).

Google: The new heavy industry

Harper’s magazine has a great feature in its March issue under the “Annotation” banner: It’s a close-up look at the blueprints for Google’s new server farms in The Dalles, Oregon — the ones that the New York Times wrote about back in 2006. The plans describe three giant buildings of almost 70,000 square feet or so, right beside the Columbia River (where there is a handy hydroelectric dam nearby), although only two of the farms have actually been constructed so far.

Based on industry standards for such farms, Harper’s figures they will use about 500 watts per square foot by 2011, which would mean a total of 103 megawatts, or enough to power a town of about 82,000 homes. The piece also notes that a nearby aluminum smelter that is being torn down used about 85 megawatts, and employed about 500 people. Google estimates it will create between 100 and 200 jobs.

When the New York Times wrote its piece in 2006, Google was estimated to have 25 server farm complexes around the globe, with a total of about 500,000 servers. That was already one of the largest distributed computing clusters in the world. According to Harper’s, current estimates are that it has about twice that many now — which means that its power costs could be as high as $200-million a year.

What happens when the cloud is down?

A few days ago it was the RIM network that suddenly went down, cutting people off from their emails and other BlackBerry goodness (which some saw as a good thing rather than a catastrophe) — and this morning it was Amazon’s S3 network that suddenly went offline. The network provides cheap remote storage for dozens of Web startups, including Twitter, as well as some larger companies. What users of those services wound up with for several hours was a host of 404 and other errors.

This is something I was just talking about on TVO’s The Agenda program (there’s more info here, if you’re interested), and I wrote another post about it after reading danah boyd’s account of someone who was suddenly cut off by Google. Ironically, in that post I mentioned how I was in the process of backing up my photos to Amazon’s S3 using JungleDisk. I also wrote a column for the Globe about the RIM outage (which is here) and the implications for cloud computing.

As a friend pointed out to me on Twitter this morning — when I described the S3 outage as “another caution flag in the cloud computing race” — these kinds of outages happen all the time with hosting providers (including my blog host) and other remote storage companies, not to mention Internet cables being severed under the ocean and so on. But every time it happens it’s another reminder about the need to maintain multiple redundant backups for the data you care about.

Your competition: The press release

It hasn’t gotten a lot of notice, but Richard MacManus has a post up at Read/Write Web that I thought was pretty interesting, about an email he got from Business Wire, in which the press release service brags about its ability to bypass the blogosphere and traditional media and go directly to the markets it is trying to reach, by showing up on Techmeme and other aggregators, as well as in search results.

This may sound like a lot of hot air from a PR service, but as Richard notes in the post, there is ample evidence of press releases showing up at the top of conversation threads on Techmeme. Richard also has some quotes from Gabe Rivera, in which he talks about how that isn’t necessarily a bad thing — provided they are well written — and how some blog posts amount to poorly rewritten press releases anyway.

It was that last point that really struck me. Why shouldn’t press releases get better play than some blog post that basically takes the key facts and repeats them? If a press release gets across the information and has it first, then it deserves to be there — and as Richard notes, as press releases get more “social” and add links and even video, they become more like blog posts, and are even more likely to hit Techmeme.

Memo to the blogosphere: You might want to keep all that in mind the next time you try to get some juice out of posting a rewritten press release. That kind of thing works in traditional media, but it’s probably not going to fly for very long in new media.

Seesmic: Still don’t really get it

Loic LeMeur’s video startup, Seesmic, has finally opened up to the public after being a hot beta invite for some time now, but I have to admit that — while I think it’s great that Loic has managed to raise $6-million from a host of luminaries in the Silicon Valley scene — I still don’t really get it. It’s not just Seesmic either. I don’t get Qik or Mogulus or Ustream or any of those other video things either.

Maybe it’s just that I’m too old (hey, you kids — knock it off back there) and/or too ugly and uncharismatic to get the appeal of video multicasting. Let’s face it, I’m no Loren Feldman. And that’s kind of my point. Most people aren’t Loren Feldman or iJustine or (God forbid) Robert Scoble. Maybe people using Seesmic just want to talk with their friends, and that’s fine. But I don’t see it as being a huge deal, really — or a compelling business, for that matter.

After all, as Valleywag has pointed out, we’ve had video mail-type apps for a long time now. I remember using video chat as far back as 1996, and I didn’t really see the point then either. It’s fun for awhile, but the appeal seems to wane relatively quickly — at least for me, anyway (and apparently for Frederic at The Last Podcast as well).

I’ve said it before — I just don’t think video is as compelling a medium for discussion as blogs are. Video can start discussions or conversations, and Loren’s vlog is a great example of that, but it doesn’t really lend itself to the back-and-forth that makes blogs so appealing — plus, you can’t search it easily, or scan it quickly the way you can with text.

People keep posting Twitter messages saying “I’m streaming live — come chat with me!” and yet I never do. Why? Maybe I’m busy, maybe I just don’t feel like it. The point is, no one ever posts on their blog: “Hey, I’m blogging right now — come comment on my post!” Blogging is asynchronous in that sense, I guess, and that makes its appeal a lot broader, I think. But then again, I am a print guy 🙂 If you think I’m wrong, feel free to let me know.

The future of the newspaper?

The Mobile Gadgeteer at ZDNet has some amazing video of the Readius eInk mobile reader, which folds up into something that looks about the same size as a bulky cellphone or first-generation mp3 player. The text appears to be very similar to the Sony e-book reader (although faster, as the video notes), but the amazing part is how easily it folds up at the end of the video. If you’re impatient, fast-forward to about 2:08.

[youtube https://www.youtube.com/watch?v=BVPSmbJf8aQ&rel=1&border=1&w=425&h=373]

Yahoo staffers clogging the exits

Many people seem surprised that Yahoo would go ahead with layoffs despite its ongoing takeover battle with Microbeast, but the fact is that everything doesn’t grind to a halt when a takeover offer shows up. Yahoo has to proceed as though the deal may not go through, regardless of whether the odds are overwhelmingly stacked in favour of a Micro-hoo merger succeeding (which in my opinion they are). But one thing that is likely to change is the number of people looking for an exit.

Some people — such as Susan Mernit and Ryan Kuder, who have blogged and Twittered their departures — are part of the layoff-induced exodus. Others seem to be leaving of their own accord, however, including (according to a report at TechCrunch) Brad Horowitz, the head of Yahoo’s technology arm, who is reportedly going to the Great Google. Valleywag says he’ll be working on the OpenSocial project.

If I were a betting man, I would expect the number of smart Yahoo employees making that leap to increase exponentially over the next few weeks and months. Just think about it: would you want to not only be acquired by Microsoft — the king of .Net and shrink-wrapped software — but submerged in a sea of merger-related bureaucracy and time-sucking process for the next year or two? I wouldn’t. I hope Google has brought in extra staff to handle all the calls.

Scientist reconstructs Guthrie bootleg

Mike Masnick at Techdirt points to a fascinating piece that I also came across earlier today, which describes how a mathematician helped win a Grammy — by using algorithms to restore an ancient bootleg of legendary folk singer Woody Guthrie singing a tune. The recording was so old, and the device used to record it so fragile, that it had to be painstakingly reconstructed using a fascinating process.

As Mike notes, it’s ironic that everyone is so happy to have what amounts to an illegal copy of Guthrie’s song — and also notes how the Guthrie estate has been less than enthusiastic about sharing the legend’s music, despite Guthrie’s own views on copyright. But the thing that really struck me as ironic, as I mentioned in a comment on Mike’s post, is that I listened to both copies of the song, and I actually prefer the original.