Eric Schmidt on Google and media

Google CEO Eric Schmidt talks to Pat Mitchell of the Paley Center for Media during the World Economic Forum in June. Schmidt talks about Google’s efforts to expand into newspaper advertising, radio and TV advertising and other areas, and discusses what he sees as the company’s successes and failures — including the first trial of newspaper advertising and the difficulty of striking partnerships with big media companies like Viacom.

[youtube https://www.youtube.com/watch?v=uc43ERgjg_w&w=425&h=350]

 

(hat tip to Howard Owens for the link)

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