Comments on: Journalism as a process, not an end http://mathewingram.com/media/2007/09/03/journalism-as-a-process-not-an-end/ ...watching the intersection of the Web and media Tue, 06 Jan 2009 12:21:34 +0000 http://wordpress.org/?v=2.5 By: Craig Saila http://mathewingram.com/media/2007/09/03/journalism-as-a-process-not-an-end/#comment-8501 Craig Saila Tue, 04 Sep 2007 16:00:35 +0000 http://mathewingram.com/media/2007/09/03/journalism-as-a-process-not-an-end/#comment-8501 Excellent examples -- there seems to be three stages to "breaking news" online: 1) the alert bulletin, 2) the fleshed out story, and 3) the polished version. But too often, the gap between 1 and 2 is ridiculously long. There's no reason why quick updates (be they new information or background) can't be constantly added as the story unfolds. Doing so will better inform the reader, and (from the biz side) draw more (both in amount and frequency) visits. Excellent examples — there seems to be three stages to “breaking news” online: 1) the alert bulletin, 2) the fleshed out story, and 3) the polished version. But too often, the gap between 1 and 2 is ridiculously long.

There’s no reason why quick updates (be they new information or background) can’t be constantly added as the story unfolds. Doing so will better inform the reader, and (from the biz side) draw more (both in amount and frequency) visits.

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