http://mathewingram.com/media/2007/02/24/this-ad-for-an-editor-speaks-for-itself/ ...watching the intersection of the Web and media Thu, 20 Nov 2008 08:47:29 +0000 http://wordpress.org/?v=2.5 http://mathewingram.com/media/2007/02/24/this-ad-for-an-editor-speaks-for-itself/#comment-1657 Recruitment ads and CEO blogs as engaging tools! « The Impassioned Workforce Tue, 03 Apr 2007 00:44:07 +0000 http://mathewingram.com/media/2007/02/24/this-ad-for-an-editor-speaks-for-itself/#comment-1657 [...] In the second (after a little more digging through this excellent site) I found a story about how effectively interactive media can be used to dramatic effect in recruiting. This story (which tracks-back through several iterations including a posting by Amy Gahran of PoynterOnline, Toronto Globe and Mail journalist Matthew Ingram, and Cory Bergman of Lost Remote in Seattle - the power of viral!) has to be seen to be believed! Again, by involving all these ‘extras’ in the campaign to recruit a new editor the organisation is ensuring their commitment to the final choice! I wish ALL recruitment ads were so impactful! [...] […] In the second (after a little more digging through this excellent site) I found a story about how effectively interactive media can be used to dramatic effect in recruiting. This story (which tracks-back through several iterations including a posting by Amy Gahran of PoynterOnline, Toronto Globe and Mail journalist Matthew Ingram, and Cory Bergman of Lost Remote in Seattle - the power of viral!) has to be seen to be believed! Again, by involving all these ‘extras’ in the campaign to recruit a new editor the organisation is ensuring their commitment to the final choice! I wish ALL recruitment ads were so impactful! […]

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