Comments on: Newspapers: Where’s the business model? http://mathewingram.com/media/2007/02/16/newspapers-wheres-the-business-model/ ...watching the intersection of the Web and media Thu, 20 Nov 2008 12:43:20 +0000 http://wordpress.org/?v=2.5 By: Steve Petersen http://mathewingram.com/media/2007/02/16/newspapers-wheres-the-business-model/#comment-885 Steve Petersen Sat, 17 Feb 2007 17:36:58 +0000 http://mathewingram.com/media/2007/02/16/newspapers-wheres-the-business-model/#comment-885 The MTA in New York is an interesting example. Especially now that it is seeking for advertisers -- or underwriters -- to buy the naming rights to subway stations, see <i>Marketplace</i>'s report <a href="http://marketplace.publicradio.org/shows/2007/02/16/PM200702168.html" rel="nofollow">This subway station brought to you by . . .</a>. Apparently, whether an organization is private or public, its needs support from private companies. The difference is what role they serve -- advertiser or underwriter. The MTA in New York is an interesting example. Especially now that it is seeking for advertisers — or underwriters — to buy the naming rights to subway stations, see Marketplace’s report This subway station brought to you by . . ..

Apparently, whether an organization is private or public, its needs support from private companies. The difference is what role they serve — advertiser or underwriter.

]]> By: Mathew http://mathewingram.com/media/2007/02/16/newspapers-wheres-the-business-model/#comment-884 Mathew Sat, 17 Feb 2007 15:01:56 +0000 http://mathewingram.com/media/2007/02/16/newspapers-wheres-the-business-model/#comment-884 That's a good point, Steve. I don't see why something like that couldn't work for print media as well -- and as Rattner notes towards the end of the piece he wrote in the WSJ, the subway in New York started as a for-profit venture but eventually became a public entity because it was seen as having enough public benefit, even though it could no longer function as a profitable business. Sounds a lot like newspapers to me :-) That’s a good point, Steve. I don’t see why something like that couldn’t work for print media as well — and as Rattner notes towards the end of the piece he wrote in the WSJ, the subway in New York started as a for-profit venture but eventually became a public entity because it was seen as having enough public benefit, even though it could no longer function as a profitable business. Sounds a lot like newspapers to me :-)

]]> By: Steve Petersen http://mathewingram.com/media/2007/02/16/newspapers-wheres-the-business-model/#comment-874 Steve Petersen Sat, 17 Feb 2007 06:57:08 +0000 http://mathewingram.com/media/2007/02/16/newspapers-wheres-the-business-model/#comment-874 While the U.S. doesn't have the BBC, it does have serious public media companies like NPR, American Public Media, and PRI that all produce great editorial content for a 24/7/365 news cycle. If public funding works for broadcast media, why can't it work for print media? While the U.S. doesn’t have the BBC, it does have serious public media companies like NPR, American Public Media, and PRI that all produce great editorial content for a 24/7/365 news cycle. If public funding works for broadcast media, why can’t it work for print media?

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