TV 2.0 lessons from Lost Remote
The Lost Remote guys (Steve Safran and Stephen Warley) have posted a fascinating repurposed presentation they did at the Streaming Media conference, in which they talk about some of the TV shows and networks that are really thinking outside the box (sorry). Hat tip for the link goes to Will Sullivan of Journerdism, who is interactive projects editor at the Palm Beach Post.
That includes the producers of Lost — who make extensive use of forums, blogs, websites that are extensions of the show, podcasts and so on — and shows such as 5 Takes, which drops five travel journalists in a city without any resources and then has them interact with the audience to decide what to do, where to go and so on. They also look at how some of the networks are encouraging their audience to upload their own videos.
The two Steves also do a pretty good rundown of some of the things they heard at the Streaming Media conference that are wrong, including a) “Our core business is television”; b) “We need to drive people to our site” and c) “If we control the information, people will come to us.” A refreshing take on the future of TV (my apologies for the poor quality of the screen grab image included in this post).
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