How far online media has come — and has to go
Vin Crosbie, who has been around online media from the beginning of the first bubble, has posted some of his remarks from a recent conference on what newspapers are doing right online, and how much they still have left to do:
After 12 years of our efforts at publishing on the Web, our sites earn one-twentieth to one-hundredth the revenue per user as do our companies’ legacy products. The average newspaper website earns between USD 5 and USD 14 annually per user, comparied to USD 250 to USD 900 annually per printed edition subscriber or daily single-copy purchaser. The comparisons for broadcast sites are even worse.
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